Designation Associate Professor & Research Co-ordinator
Email muragesh@bldeaspcc.ac.in
Mobile +91-9740854253
Experience: Industry:2 Years Academic : 20.9 Years

 

Educational Qualifications:
Ph.D.: National Institute of Industrial Engineering, Mumbai
M.Phil – Vinayak Missions University, Salem
MBA–Karnataka University, Dharwad
PGEDPCM-Dr Rajendra Prasad Institute of Management, Mumbai
PGDIRPM–Dr Rajendra Prasad Institute of Management, Mumbai
PGDMSM–Dr Rajendra Prasad Institute of Management, Mumbai
Research Interests:
Service Quality, Product and Brand, Consumer Behavior, Marketing and Supply Chain Management
Academic Affiliation:
  • Member BOS, BLDEA’s, A.S.Patil College of Commerce, Bijapur
  • Member BOE, BLDEA’s, A.S.Patil College of Commerce, Bijapur
  • Reviewer of Examination, BVVS’s, Basaveshwar Engineering College, Bagalkot.
  • Member BOE, Karnataka University, Dharwad.
Publications/Papers/Articles/ Cases/ Book reviews:
Papers: National

  • “Role of IQAC in education and autonomous institutions in particular” at National Conference on “Institutionalization of Internal Quality Assurance Cell” sponsored by NAAC at Bijapur
  • “A Study on awareness, influence and impact of loyalty programmes in Retail”in National Seminar on An Impact of Globalization on Indian Business Environment paper at Chadchan
  • Retailing @ Rural India: Emerging Market in 21st Century ” in National Seminar on “INDIA @75 –SECTORIAL MANAGEMENT” at Davangere

International

  • Determining the flexibility of SERVQUAL Scale in Third Party Logistics (3PL) Service Industry” at 9th Global Conference on Flexibility Management at National Institute of Industrial Engineering (NITIE), Mumbai.
  • Adoption of social media by Business Education students: Application of Technology Acceptance Model (TAM),Technology Enhanced Education (ICTEE), 2012 IEEE International Conference. Page(s): 1 – 10 Print ISBN: 978-1-4577-0725-4 INSPEC Accession Number: 12772575 Conference Location : Kerala Digital Object Identifier : 10.1109/ICTEE.2012.6208609

PUBLICATIONS
International:
Conference proceedings

  • Designing Educational CD-ROM for Teacher Educator” in international Conference on E- Resources in Higher Education At Tiruchinapalli

FDP / MDP:

  • (MDP):Research Methods in Business”. at National Institute of Industrial Engineering (NITIE) Mumbai from May 1, 2007 – May 14, 2007
  • (FDP): Research Methods in Business”. at National Institute of Industrial Engineering (NITIE) Mumbai from April 2, 2009 – May 1, 2009
  • (FDP):Information Science for Management teachers by Prof Vithal Sukhthankar from Goa Institute of Management (GIMS)

SEMINAR/WORKSHOPS ATTENDED:

  • National Seminar on “Dr. Peter Drucker” at BIMS Belgaum
  • Workshop on “Consultancy Development” Conducted By, Mr. Murthy Ex-Director IIM, B’lore, at GBS Hubli.
  • Workshop on ”Case writing and Case Teaching ” Conducted By Dr. Sachin S Kamble & Prof Subramanya, Management Consultant Mysore, at KLE’s IMSR Hubli
  • Workshop on “Emerging Dimensions of Leadership in Management Schools” at Hubli
  • Workshop on “Creative Teaching ”at A.S.Patil College of Commerce, Bijapur
  • Workshop on “Advertising and Brand Management” Conducted by Mr. Ramanujam Sridhar, CEO, Brand Comm Pvt Ltd, Bangalore, At KLE’s, IMSR, Hubli
  • Workshop on “Research Methodology ” Conducted by BIMS, Belgaum.
  • Workshop on “Transition through mentoring” conducted by Mr. Indraneel Mukherjee, MD, I-Prodigy, Bangalore at Global Business School, Hubli
  • National Seminar on “MANAGING KNOWLEDGE IN 21st Century ” at BLDEA’s, MBA Programme

WORKSHOPS/EVENTS CONDUCTED:

  • Workshop on Pedagogy of MBA for Karnataka University, Dharwad.
  • Conducted “Brand Odyssey (DHOOM)” Marketing Fare 2004-05
  • Conducted “Brand Odyssey (DHOOM)” Marketing Fare 2005-06
  • Treating students as clients” – A. S. Patil College of Commerce, Bijapur
  • Conducted National Level Management Meet “MAGCIANA-07”
  • Conducted National Level Management Meet “MAGSCAN-09”
  • Conducted “BLDEA Forum ” Alumni Meet of MBA 2008

Consultancy:

  • Identifying Market Potentiality in Bijapur District for Spice Telecommunication Ltd
  • Identifying Market Potentiality and re-launch of Air-Tel in Rural of Bijapur District
  • Tata Indicom launch @ Bijapur
  • Octorich  Launch @ Bagalkot District
  • Shri Siddheshwar Co-operative Bank Ltd, Bijapur
  • KMF Bijapur

Resource Person:

  • For Life Insurance Corporation(LIC), Bijapur
  • For Centre for Entrepreneurship Development of Karnataka  (CEDOK)
  • For BLDEA’s, Dr. P.G.Halakatti College of Engineering and Technology, Bijapur